Emirates Skywards, the award-winning frequent flyer programme of Emirates airline has partnered with Dubai Duty Free, one of the leading airport retailers in the world, for instant Miles redemption at participating stores.
Emirates Skywards members can spend their Miles at Dubai Duty Free stores at Dubai International Airport and Al Maktoum International at Dubai South.
Emirates customers travelling from its hub at Dubai International Airport or passing through on transit or direct connections to over 150 destinations in its global network, can look forward to 34,000 square metres of shopping at Dubai Duty Free. Emirates Skywards members will enjoy a new payment method using Miles to redeem for over 35,000 products from international and luxury brands including fashion accessories, perfumes, electronics and more.
Customers simply need to present their Emirates Skywards membership card or provide their membership number, along with their passport and boarding pass at the check-out counters.
Redemptions start from 4,500 Miles which is equivalent to AED 100. Each additional dirham is equivalent to 45 Skywards Miles, and there is no limit to the number of Miles one can spend. Members can pay for products using a combination of Skywards Miles and cash or credit card.
Emirates Skywards is in its 16th year and has over 16 million members. In addition to special offers with partner airlines, hotels and retail brands, members also enjoy special access to global sporting, arts and cultural events.
About Emirates Skywards
Emirates Skywards, the award-winning frequent flyer program of Emirates, offers four tiers of membership – Blue, Silver, Gold and Platinum – with each membership tier providing exclusive privileges.
Emirates Skywards members earn Skywards Miles when they fly on Emirates or partner airlines, or when they use the program’s designated hotels, car rentals, financial, leisure and lifestyle partners. Skywards Miles can be redeemed for an extensive range of rewards, including tickets on Emirates and other Emirates Skywards partner airlines, flight upgrades, hotel accommodation, excursions and exclusive shopping.
About Dubai Duty Free
Dubai Duty Free opened for business on 20th December 1983 and over the past three decades has grown to become one of the leading airport retailers in the world with a turnover of US$1.888 billion in 2015.
Employing nearly 6,000 people, the operation has consistently raised the benchmark for airport retailing and it continues to grow. Its founding principle of providing travelers with a first class retail experience in a shopper-friendly environment and a diverse range of products still holds true to this day.
Dubai Duty Free currently operates some 34,000sqm of retail space at Dubai International Airport and 2,500sqm in Al Maktoum International in Dubai South.
In addition to its retail operation, Dubai Duty Free operates a Leisure Division which includes The Irish Village, Century Village, Dubai Duty Free Tennis Stadium, home to the Dubai Duty Free Tennis Championships and The Jumeirah Creekside Hotel.